BRAND CIRCLE
Delta unveils new brand value proposition at Hannover Messe 2023
‘Realizing an Intelligent, Sustainable and Connecting World
Text by Delta EMEA 2023/06

Delta officially introduces its new brand value proposition, "Realizing an Intelligent, Sustainable and Connecting World," at Hannover Messe, the largest industrial exhibition in the world. The exhibition showcases Delta's industrial automation, energy infrastructure, and building automation solutions that leverage an IoT framework, emphasizing the company's commitment to global carbon reduction targets through intelligent and energy-efficient technology.
The Delta team gathers for a group photo at the booth, showcasing the brand's new corporate identity.

Guo Shanshan, Delta’s Chief Brand Officer, states that Europe's efforts towards sustainable development are evident worldwide. Delta chooses to launch its new brand value proposition at Hannover Messe to demonstrate its commitment to providing intelligent, energy-efficient, and customer-centric solutions while working in collaboration with ecological partners to achieve the global 1.5-degree climate goal. Delta has already achieved its 2025 carbon reduction goal four years ahead of schedule and is committed to reaching RE100 by 2030. Additionally, Delta continues to actively participate in the United Nations Climate Change Conferences, showcasing its tangible actions towards sustainable development.

Dalip Sharma, President and General Manager of Delta EMEA, emphasizes that in line with the EU's carbon reduction targets, Delta EMEA already achieves a renewable energy usage rate of 93%. The company provides innovative solutions in areas such as smart manufacturing, electric vehicle charging, energy infrastructure, building automation, and green ICT. These solutions have been successfully applied in the Helmond LEED Gold-certified green building in the Netherlands, achieving over 56% energy savings. Recent investments in a new data center customer experience facility in Soest, Germany, a new research and development center in Helmond, and the expansion of a factory in Slovakia further enhance Delta's solution capabilities, showcasing its commitment to sustainable operations in the EMEA region.
Guo Shanshan, Delta’s Chief Brand Officer, and Dalip Sharma, President and General Manager of Delta EMEA, lead the Delta team in participating in the world's largest industrial technology exhibition, Hannover Messe 2023.

Delta's showcased solutions at Hannover Messe 2023, including smart manufacturing, electric vehicle charging infrastructure, and building automation solutions, provide concrete assistance to customers in implementing the EU's "Fit for 55" policy and achieving the 2050 "climate neutrality" goal. Key highlights include smart manufacturing solutions, electric vehicle charging and energy storage solutions, and building automation solutions. Additionally, Delta demonstrates the application of its energy-saving EC fans in buildings and factories, contributing to improved air quality and reduced carbon emissions.
Delta's booth at Hannover Messe 2023 attracts hundreds of visitors.

Relive the online exhibition: https://onlinexpo.deltaww.com/3drendering/h5/web/platform.html?id=7
Delta Hannover Messe 2023 event page: https://efficiency-league.delta-emea.com/hm23/